One word. Linkbait.

Linkbaiting may sound like a negative thing, but really, it isn’t. Basically, linkbait is really good content. Viral content, that people just naturally link to, and share. These are the kinds of things that people love to share on Social Bookmarking sites, like Digg.com.

Linkbait comes in several varieties, including news, humor, or resources (tools, tutorials, etc..)

Examples of Good Link Bait
http://www.shoemoney.com/gallery/v/m…check.jpg.html (amazing picture, and yes, it’s real.)
http://www.seomoz.org/article/search-ranking-factors (tutorial)
http://www.milliondollarhomepage.com/ (viral idea)

A carefully planned linkbait campaign can draw hundreds, if not thousands of links. This will have a very positive effect on your search engine ranking. Try searching for search ranking factors or million dollars. See any of the sites above coming up #1?

Tips for Linkbait:
1. Come up with a good idea. Make sure it’s good. Otherwise, there’s no point in even bothering.
2. Create your Link bait.
One important tip is to have your target keywords in the url or file name. Reason being is that anchor text in links is a huge ranking factor, and a lot of people will just use your url as anchor text, so it helps if you have your keywords there.

3. Submit your linkbait
(or better yet, get someone else to submit it) to the Social Bookmarking Sites.
http://www.digg.com
http://www.reddit.com
http://www.netscape.com
http://del.icio.us
http://www.stumbleupon.com

4. Cross your fingers.
Getting popular on these sites isn’t easy. And if you actually do make it, you better be ready, because it will easily crash your site, and get you booted off of your cheap shared hosting. But remember, the traffic isn’t what you’re after. If it stays, that’s definitely good, but it usually doesn’t. It’s the links you are going for.

More on Linkbaiting:
http://www.jimboykin.com/linkbait-linkbait-linkbait/
http://www.mattcutts.com/blog/seo-ad…d-linkbaiting/
http://performancing.com/node/38

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Search Engine Optimization Tutorial
A Free Guide to Help You Drive Targeted Traffic to Your Website

Author- B Jones of dnscoop.com

This entry was posted on Tuesday, March 4th, 2008 at 7:13 pm and is filed under Webmaster Info. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.